Influencer Marketplace / 2020
Influsell
A free directory built to let advertisers and influencers find each other without a middleman.
- Services
- Platform Design & Build / Two-Sided Directory / SEO
- Status
- This site is not currently reachable.
The brief
Influsell was meant to be a directory where influencers could be found by advertisers, free to sign up, with the aim of putting more potential deals in front of people who already have an audience.
The other half mattered just as much: advertisers needed to find the right influencer for a campaign, not just any influencer with a big number next to their name.
What we did
Built it as a genuinely two-sided platform rather than a listing page with a contact form. Free signup on the influencer side to remove the barrier to a useful directory, and search and filtering on the advertiser side so matching someone to a campaign is quick.
The result
A platform for anyone who has influence to sell, or who wants to buy it. A simple idea that turned into something free to use on both sides.